Tweet, Tweet—Here’s the Truth

Have you put off getting life insurance (or more of it) because you think it’s too expensive? You may want to reconsider when you learn this: Most people believe life insurance costs nearly three times as much as it actually does, according to a new LIFE Foundation and LIMRA study.

Take this example: the annual cost of a 20-year, $250,000, level-term life policy for a healthy 30-year old consumer is roughly $150 a year, but Americans estimate the cost at $400!

Here are 10 other facts from the 2012 Insurance Barometer Study that may surprise you. We’ve made them “tweetable” so you can share: Simply click on the fact you’d like to tweet and the tweet will be generated for you. And be sure to follow us on Twitter at @LIFE_Foundation.

More than three-fourths of Americans believe most people need life insurance. Are your loved ones protected? http://bit.ly/tzTqa4

Americans overestimate the cost of life insurance by nearly 3 times! It’s more affordable than you think. http://bit.ly/JBwv23

What are you waiting for? 1 in 2 Americans with no life insurance say they need some! http://bit.ly/IhfF6t

Most important factor when buying life insurance? Being certain you understand what you’re buying. http://bit.ly/tzTqa4

Most common excuse for NOT buying life insurance? Other financial priorities. Time to re-prioritize? http://bit.ly/IhvNqx

New study: Nearly three-fourths of Americans are concerned about having enough money for a comfortable retirement. http://bit.ly/IhfRmi

Honey, I think you need life insurance. Nearly 3 in 10 consumers wish their spouse had more! http://bit.ly/IhfF6t

Nearly half of people who need life insurance say they haven’t bought it because they haven’t got around to it. Oy! http://bit.ly/JrrCGB

Surfing USA! 9 out of 10 people ages 25-44 will use the Internet during the life insurance buying process. http://bit.ly/tzTqa4

I’ve got some questions for you. 2 in 3 Americans still prefer to buy life insurance face-to-face. http://bit.ly/InRu7m

Leave a Comment

Start planning your LIFE today Close