If you’re an insurance professional and are looking for resources to help you educate your clients and prospects about important insurance planning topics, you’ve come to the right place. LIFE educates the public through direct outreach to consumers, but we also reach millions each year with the help of insurance professionals like you. LIFE offers a wealth of resources to help you empower your clients with the information they need to make smart insurance planning decisions.
Tips for Agents
Learn about how to leverage LIFE’s materials to help educate your clients and prospects. Here you’ll find tips to help you make the most of the resources LIFE has to offer.
LIFE’s awareness campaigns enjoy broad-based industry support, and serve as an excellent platform for the industry to deliver its educational messages and for companies and agents to help people secure needed insurance coverage.
LIFE’s print and multimedia materials are used by thousands of producers, who like that the information comes from an unbiased, third-party source and is communicated in accessible, easy-to-understand language.
Needs Calculator App
LIFE’s Life Insurance Needs Calculator is available as an App on both the iPhone and iPad (available for download through iTunes). Conduct a needs analysis at the point-of-sale, no matter where you are or whether you have a Web connection.
To educate the public, LIFE employs a wide range of communications tactics including advertising, consumer media outreach, educational programs in high schools and colleges, public service announcements, informational flyers and videos, and a growing array of electronic communications.
Social Media Resources
Connect with LIFE on these popular social media sites and then leverage them to help educate your clients and prospects.
Facts of LIFE
Use these small bites of information and statistics to help educate consumers and raise awareness by placing them in your local newspaper, adding them to your website and printing them out.
LIFE Ideas is an opportunity for you to learn from and share with your fellow industry professionals tips and techniques to help get the most out of LIFE’s resources.
The Insurance Word Blog
LIFE’s blog, The Insurance Word, is an excellent opportunity to educate Americans about insurance through a story or informational segment. These stories can also be repurposed in your own newsletters and blogs.