Life Insurance Agents: Use LIFE’s Planning Tools to Gear Up for LIAM!

Life Insurance Awareness Month is an opportunity to talk to people in your community about their life insurance needs at a time when life insurance may already be on their minds. And the need couldn’t be greater. Today, 95 million adult Americans have no life insurance, and most people with coverage have far less than most experts recommend.

To help you make the most of the LIAM marketing opportunity, LIFE has created the LIAM Producer eKit, which contains a wealth of marketing resources including:

• A flyer and video featuring the story of Buddy ‘Cake Boss’ Valastro, master baker, reality TV star, and this year’s LIAM spokesperson.
• Sales ideas
• Free downloadable flyers, eCards and embeddable videos
• Themed-marketing resources
• A social media planning toolkit
• …and much, much more!

To further assist you, LIFE held a LIAM 2012 Producer Webinar, which included a preview of LIAM 2012 activities, plus sales ideas from agents who have enjoyed great success in past LIAM campaigns. Watch a replay of the webinar here.

For more information about LIAM 2012 go to the LIFE’s LIAM Plans page of our website.

Thanks in advance for doing your part to help more Americans to obtain the coverage they need to protect their loved ones.