Press Releases

2017 Insurance Barometer Study Reveals That Consumers Want Transparent Life Insurance Buying Options

American consumers expect the life insurance industry to remain innovative and continue to meet their needs and preferences, according to the 2017 Insurance Barometer Study. The study finds that 70 percent of Americans who would consider purchasing life insurance would be interested in doing so without a physical exam, also known as simplified underwriting.

Life Happens Seeks Applications for 2017 Life Lessons Scholarship for Inspirational Students Who Have Experienced Loss

Life Happens, a nonprofit organization dedicated to educating Americans about the importance of life insurance, is now accepting applications for its annual Life Lessons Scholarship Program. Now in its 13th year, the scholarship provides financial assistance to students pursuing their dreams of a college education despite having experienced the tremendous loss of a parent or legal guardian who passed away without life insurance.

Life Happens Awards $275,000 to 34 Aspiring Students Through Their Annual Life Lessons Scholarship Program

Rachel Tang, whose mother passed away from cancer when she was 19, and Kiristen Draughn, whose father unexpectedly drowned in a boating accident when she was 4, have both experienced the unimaginable loss of a parent and how drastically their lives would change as a result.

Life Happens Honors Insurance Agents for Outstanding Client Service

Life Happens, a nonprofit organization dedicated to educating Americans about the importance of life insurance, today announced the recipients of its Real Life Stories Client Recognition Program. This annual program celebrates insurance agents and advisors for their outstanding professional and personal commitments to supporting clients and their families in times of need.

Danica Patrick to Serve as National Spokesperson for Life Insurance Awareness Month in September

Professional race car driver Danica Patrick hopes she can motivate people to take a fresh look at their life insurance needs this fall when she serves as spokesperson for Life Insurance Awareness Month. The annual campaign, which takes place in September, is coordinated by the nonprofit organization Life Happens to encourage the nearly 100 million Americans who do not have adequate life insurance to get the coverage they need.

2016 Insurance Barometer Study Shows an Improving Climate for Life Insurance

An increase in consumers willing to recommend life insurance to others contributes to a more positive climate for the product, according to the 2016 Insurance Barometer Study.

Americans Find Life Insurance Nearly As Complicated as Taxes – So Why Aren’t They Turning for Help?

Americans’ perception that purchasing a life insurance policy is complicated, combined with the lack of propensity to turn to help, could help explain why 100 million adult Americans are without life insurance protection today. According to a new Life Happens survey, two-thirds (66 percent) of Americans under the age of 40 and more than half (54%) of the general population view the purchasing of a life insurance policy as complicated.

Life Happens Seeks Applications for 2017 Real Life Stories Client Service Recognition Program

Life Happens, a nonprofit organization dedicated to educating Americans about the importance of life insurance, today announced that it is now accepting entries for the 2017 Real Life Stories Client Service Recognition Program. This annual program seeks to gather and publicize compelling stories of the role insurance has played in helping families and businesses in times of great financial need.

Life Happens Seeks Applications for 2016 Life Lessons Scholarship

Life Happens, a nonprofit organization dedicated to educating Americans about the importance of life insurance, is now accepting applications for its annual Life Lessons Scholarship Program. The scholarship, now in its 12th year, provides financial assistance to students who are persevering through the hardship of pursuing a higher education following the death of a parent or legal guardian who did not have life insurance.

Five Times As Many Americans Believe James Bond Is More In Need Of Life Insurance Than Those With Dependents, Families

Americans wrongly believe that life insurance is better suited for someone who leads an independent, risky and adventurous life, than for a working father who earns the primary source of income for his family, according to a recent survey from Life Happens, a non-profit organization dedicated to helping educating consumers about the importance of life insurance.

Life Happens Announces Winners of 2015 Life Lessons Scholarship Program, Awards $230,000 to 29 Deserving Students

Forrest Wold-McGimsey was 10 years old when his mother was diagnosed with breast cancer. Just a few years later, she passed away and Forrest’s life as he knew it changed forever. Not only was his family dealing with the devastating emotional burden of her death, but also the financial hardship of her funeral expenses. As Forrest’s mother did not have life insurance to help cover these costs, his family was forced to sell their home, and he and his brothers had to start working to keep their family afloat. Today, Forrest works full time at a local greenhouse so he can pursue his dream of going to college and getting a horticulture degree.

Life Happens Unveils New Life Insurance Awareness Month Marketing Resources for Insurance Agents, Companies

To educate Americans about the importance of life insurance, the nonprofit Life Happens will once again bring the insurance industry together this September for Life Insurance Awareness Month (LIAM). To help the industry plan for the annual campaign, Life Happens today announced its new campaign resources and marketing materials.

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