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Join Us for a Special “Insure Your Love” Twitter Chat on Valentine’s Day

Join Life Happens as we moderate a Twitter Chat focused around romance, couples and finances during Insure Your Love Month.

We anticipate plenty of activity from consumers, the media, insurance companies, agents and advisors. We hope the chat helps promote how important financial fitness, including having adequate life insurance, is for couples.

Date: Wednesday, Feb. 14 from 1:00 p.m. EDT to 2:00 p.m. EDT
Hashtag: use and follow #InsureYourLoveChat during the above timeframe

Life Happens will moderate the discussion and drive the conversation using the questions and statistics below. Pass your answers through company compliance if needed. Remember, you’ll have to use the #InsureYourLoveChat hashtag in each tweet.

–All statistics below come from the study “What Do Romantic Partners Want?” Life Happens, 2018

Q1: It’s Valentine’s Day, and we found that people would much prefer their romantic partner plan for their financial future (44%) than buy them gifts (8%). Does this statistic surprise you? #InsureYourLoveChat

Q2: People find “being responsible with money/financially fit” a top attribute in a romantic partner (64%), second only to sense of humor (80%) and above looks, wealth or style. Why do you think it comes in so high? #InsureYourLoveChat

Q3: Women are significantly more likely than men to find a romantic partner troublesome if they aren’t financially fit (77% vs 60%). Why is there such a gender difference? #InsureYourLoveChat

Q4: Millennials are more likely than any other age group to lie about their spending habits or debt to a significant other (16%). Is it relative youth or a larger social issue? #InsureYourLoveChat

Q5: Nearly half of Americans can’t explain what a life insurance premium is. How do we combat this? #InsureYourLoveChat

Q6: More Millennials can define “bae” (44%) than “life insurance premium” (38%). Let’s discuss. #InsureYourLoveChat

Q7: Being irresponsible with money is the trait people find most troublesome in a partner (70%), ahead of no regular job (62%) or low income (24%). What do you think the reason is for that order? #InsureYourLoveChat

And don’t forget that you too can help spread financial awareness during Insure Your Love Month by participating in the #InsureYourLove Hashtag Promotion.

Submit a photo or text post that exemplifies the “This is love” theme and then tag it with the #InsureYourLove hashtag. Click here for more details.

Nate McGrath

by Nate McGrath

Nate McGrath, social-media manager at Life Happens, has been managing social media for brands for 10 years—half of that time for an insurance carrier. He specializes in campaign management and growing social communities through engagement and content planning. He also identifies social trends and tracks industry analytics. Nate also has experience in print journalism, web journalism and television production.

  1. LOVE this idea! But wish it wasn’t ON Valentine’s Day. Would be so much more convenient to tune in a day or two before.

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